In my time at Clearbridge and beyond, I’ve learned many principles that help me do my #bestwork but none that help us do #better than the concept of “good enough”.
This concept is made more clear when used in conjuntction with Pareto’s 80/20 principle.
I find myself always recommending to our team to, “80/20 it!” when it comes to our team’s decision process. It has become core to how I assess what good enough looks like.
But Seth Godin says it better:
Good enough isn’t an excuse or a shortcut. Good enough leads to engagement.
Engagement leads to trust.
Trust gives us a chance to see (if we choose to look).
And seeing allows us to learn.
Learning allows us to make a promise.
And a promise might earn enrollment.
And enrollment is precisely what we need to achieve better.
Ship your work. It’s good enough.
Then make it better.
– Seth Godin, This Is Marketing
Especially today, where people want solutions almost immediately, we can’t afford to make things 100% perfect all the time: by the time we do that, the problem would have been solved already!
We want to solve problems in the #bestwayspossible, and to do that, we need to be quick to pivot, willing to change, and focusing on the 80/20 that matters to our business.
The magic of #goodenough helps us to visualize what 80/20 should look like.
So as you go about your craft, as you do your best work, remember the magic of #goodenough.
Don’t worry about “getting it right” first time. You won’t. No one ever does.
Start with good enough. Then make it better.
Want to become part of our team? Check out our job openings HERE. Our office is located in historic Downtown Abbotsford, BC, but our HQ is virtual!
